Bio
Becky Putman is an Ottawa-based freelance writer and marketing professional with a passion for storytelling, animals, and community involvement. She enjoys creating engaging content that informs, inspires, and connects with readers.
Blog Posts
Edge SEO: Leveraging CDNs for Faster Crawl, Better Indexing, and Higher Rankings
Edge SEO blends CDN power with SEO tactics, letting SaaS sites serve fast, crawler‑friendly HTML, dynamic schema, and optimized cache policies—all from the netw...Read More
Data‑Driven Link Building: A Relationship‑First Playbook for SaaS
Traditional link tactics are losing their edge. This post outlines a data‑driven, relationship‑first approach to earning high‑quality backlinks for SaaS compani...Read More
How to Turn Google Discover Into a SaaS Lead Machine
Discover is a visual, mobile‑first feed that can drive top‑of‑funnel traffic for SaaS companies. This guide walks you through auditing content, optimizing hero...Read More
Log File Deep Dive: How SaaS Teams Can Decode Googlebot Behavior for Technical SEO Wins
A practical guide shows SaaS teams how to harvest server log data, decode Googlebot’s behavior, and turn hidden crawl insights into actionable technical SEO imp...Read More
Voice Search Optimization for SaaS: Turning Conversational Queries into Leads
Voice assistants are reshaping how B2B buyers discover SaaS solutions. This guide walks you through mapping conversational keywords, building structured FAQ pag...Read More
How SaaS Release Cadence Can Keep Your Site Fresh and Rank Higher
Discover how syncing your SaaS release schedule with search‑engine signals—through structured sitemaps, incremental rollouts, and timing—can turn fresh content...Read More
Human‑Centric Personalization at Scale: Turning Data Into One‑to‑One Experiences
Learn why treating every prospect as an individual—leveraging real‑time data, dynamic content, and AI—creates deeper engagement, shortens sales cycles, and driv...Read More
How Loyalty Loops Turn One‑Time Shoppers Into Brand Advocates
Loyalty loops go beyond points and discounts, creating a data‑driven cycle that turns first‑time buyers into repeat customers and brand champions through person...Read More