Bio
Becky Putman is an Ottawa-based freelance writer and marketing professional with a passion for storytelling, animals, and community involvement. She enjoys creating engaging content that informs, inspires, and connects with readers.
Blog Posts
Revamping Checkout: AI, Live Shopping, and Community‑Powered Commerce
Explore a fresh eCommerce strategy that reimagines checkout through AI‑driven personalization, live shopping events, and community‑centric post‑purchase experie...Read More
Winning the Personalized SERP: How to Tailor Your Content for Each Searcher
Learn why SERPs are now uniquely tailored to each searcher and get actionable tactics—schema, content clusters, and personalized metrics—to stay on top across e...Read More
Conversational Commerce: Turning Chat Into Your Next Sales Engine
Explore the rise of conversational commerce, learn why messaging apps are becoming powerful sales hubs, and get actionable steps to turn everyday chats into pro...Read More
Conversation‑First Marketing: Turning Chat into Brand Power
Explore the rise of conversation‑first marketing, learn how to design scalable chat experiences, and turn real‑time dialogue into lasting brand authority.Read More
How Private Social Communities Unlock Sustainable Brand Growth
Learn why private social communities are the new growth engine, how to design a membership funnel, and turn user‑generated content into powerful brand advocacy.Read More
Building a Brand Advocacy Engine: Turning Customers Into Social Media Super‑Fans
Discover a fresh, data‑driven approach to turn everyday customers into vocal brand advocates, leveraging user‑generated content, micro‑influencers, and audio‑fi...Read More
The Trust Blueprint: How Transparency and Real‑Time Data Fuel eCommerce Growth
Learn why transparency, real‑time data, and honest storytelling are the new trust currencies that boost conversions and loyalty in eCommerce.Read More
How Community‑Driven Video Can Supercharge Your SEO
Learn to harness community‑created videos, from technical setup to metadata and linking strategies, turning authentic user content into a powerful SEO engine.Read More