Bio
Becky Putman is an Ottawa-based freelance writer and marketing professional with a passion for storytelling, animals, and community involvement. She enjoys creating engaging content that informs, inspires, and connects with readers.
Blog Posts
Hyper‑Local SEO Playbook for SaaS Teams: From Content to Community
Learn how SaaS businesses can win local search by creating city‑specific content hubs, leveraging structured data, syndicating reviews, and earning community ba...Read More
Micro‑Local Content Hubs: Turning Your Neighborhood Into a Ranking Engine
Learn how to map, create, and promote micro‑local content hubs that turn neighborhood stories into powerful SEO assets, driving organic traffic and real‑world v...Read More
The Untapped Power of Employee Advocacy in SaaS Social Media
A fresh look at employee advocacy shows how SaaS firms can harness authentic employee voices on social platforms to drive real growth, lead quality, and brand l...Read More
TikTok Tactics That Actually Convert B2B SaaS Buyers
Learn why TikTok is the emerging discovery platform for B2B SaaS, how to craft bite‑sized demos and myth‑busting videos, and a 30‑day action plan to turn scroll...Read More
How Real‑Time Social Listening Fuels SaaS Growth
Social listening isn’t just brand monitoring—it’s a real‑time feedback engine. Learn how SaaS teams can turn everyday conversations on Twitter, LinkedIn, and ni...Read More
Hyper‑Local Search: Turning Neighborhood Signals into Qualified SaaS Leads
A deep dive into hyper‑local search strategies that transform nearby queries into high‑intent SaaS leads, covering neighborhood hubs, structured data, community...Read More
Beyond Guest Posts: How Interactive Assets Supercharge Link Building
Static guest posts are fading; interactive assets like calculators and visualizations now earn high‑quality backlinks. Learn to design, promote, and measure the...Read More
Gamified Content Experiences: How B2B SaaS Can Turn Prospects into Players
A deep dive into why gamified content is the missing link in B2B SaaS marketing, offering a step‑by‑step framework, real‑world case study, and actionable tactic...Read More