Bio
Becky Putman is an Ottawa-based freelance writer and marketing professional with a passion for storytelling, animals, and community involvement. She enjoys creating engaging content that informs, inspires, and connects with readers.
Blog Posts
Why Audio‑First Social Communities Are the Next Frontier for B2B SaaS Brands
Audio‑first social platforms are reshaping B2B SaaS marketing. This guide explains why voice‑centric communities matter, how to launch them, and which metrics p...Read More
Uncovering Google’s Hidden Ranking Signals: A Fresh Playbook
Learn how to leverage Google’s newer ranking factors like passage indexing, structured data, and user interaction signals to stay ahead of algorithm changes and...Read More
Interactive SEO: Turning Quizzes, Calculators, and Tools Into Ranking Power
Learn to transform quizzes, calculators, and interactive tools into powerful SEO assets that boost rankings, engagement, and organic traffic.Read More
Edge SEO: Harnessing CDNs and Edge Functions for Lightning‑Fast Rankings
Learn why moving rendering and SEO logic to the edge gives you faster pages, better crawlability, and a future‑proof strategy for search success.Read More
When SERP Clutter Becomes a Trust Issue: A Clean‑Up Playbook
SERP overload is hurting user trust and brand visibility. Learn a clean‑up playbook that uses structured data, content consolidation, and vigilant monitoring to...Read More
Entity‑Driven SEO: Mapping Topics to Trust and Visibility
Discover the power of entity‑driven SEO: a fresh, structured approach that turns topics into authority, wins rich results, and keeps you ahead of AI‑driven sear...Read More
Designing a Data‑Driven Social Experimentation Framework for Predictable Growth
A step‑by‑step guide to creating a data‑driven social testing system that aligns with your brand’s goals, leverages micro‑communities, and turns insights into s...Read More
Zero‑Party Data: The Secret Sauce for Next‑Gen eCommerce Growth
Learn why zero‑party data is the new growth engine for eCommerce, how to collect it seamlessly, and turn insights into higher conversions and lasting customer l...Read More